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Klout and the Reality of Return on Influence

Convince & Convert

I made a proposal to my publisher, McGraw-Hill , and this was the tricky part. Maybe Narrowcasting Trumps Broadcasting. People would say, “Well, I have a Klout score of 67, therefore I must be a social media consultant. But there are good examples of companies using Klout for promotional purposes or influence or outreach.

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Get A Free Consultation. Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. 1 ) Artificial Intelligence.