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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

Blogs Influence On Buyers When asked “what is your likelihood to purchase a brand, product or service from these information sources?&# 42% reported that blogs influence their purchase behavior. Or from consumer to consumer to relay needed information on products and services. Overall great article.

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The 7 Burning B2B Social Media Questions

Marketing Insider Group

I recently attended a session at the Social Media Plus conference in Philadelphia led by Sue Marks , CEO of Pinstripe , a recruitment process outsourcing company. How do you divide and conquer social media across sales, marketing, customer service? So the answer right now is to get an executive personal brand presence.

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Why Social Media Will Help Us All Get Along (Better) | B2B.

Marketing Insider Group

While attending the SocialMediaPlus conference in Philadelphia on May 25 th , I listened to the famous Frank Eliason from @ComcastCares. In his purely interactive session, Frank received this question: Do you see social media creating a convergence of marketing, PR, and customer service?