Remove Conference Remove Contingency Planning Remove Trade Show Remove Workshop
article thumbnail

Event planning terms glossary: 150+ event terms to know

SpotMe Blog

Event planning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual event planning. Event planning terms: A. Event planning terms: B. For example, a trade show is a B2B event. Event planning terms: C. Conference.

article thumbnail

Differentiated Marketing for Professional Services

Hinge Marketing

To reach this segment, the firm attends restaurant trade shows, partners with trade associations, and invests in online advertising. And a differentiated marketing strategy allows you to address multiple segments with carefully tailored services and marketing plans. They bill hourly for this service.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Marketing Experts Share Their Marketing Fails (and Lessons Learned)

Unbounce

They provide clarity and guidance for when you start putting together a marketing strategy and action plan. Despite her proactive planning, though, things started to fall apart one by one a week before they were set to go live. With little time and no contingency plan, Sphoorti postponed the launch.

Planning 112
article thumbnail

Differentiated Marketing for Professional Services

Hinge Marketing

To reach this segment, the firm attends restaurant trade shows, partners with trade associations, and invests in online advertising. Download The Marketing Planning Guide. And a differentiated marketing strategy allows you to address multiple segments with carefully tailored services and marketing plans.