Rollworks

DECEMBER 14, 2021

To help you discover what account-based marketing (ABM) can do for your company, we’ve gathered 17 ABM statistics that will show you why you need to integrate ABM into your 2018 and 2019 B2B marketing strategies. DemandBase found 83% of companies say the main benefit of using ABM is increasing the engagement with their target accounts.

Account Based Marketing 52

Account Based Marketing ABM Stats Allocation 52

Rollworks

MAY 21, 2018

To help you discover what account-based marketing (ABM) can do for your company, we’ve gathered 17 ABM statistics that will show you why you need to integrate ABM into your 2018 and 2019 B2B marketing strategies. DemandBase found 83% of companies say the main benefit of using ABM is increasing the engagement with their target accounts.

Account Based Marketing 40

Account Based Marketing ABM Statistics Allocation 40

Digital B2B Marketing

JANUARY 20, 2014

Now take a quick look at your web stats. If you work for a hospital and visit IBM.com, it would be very unnatural if the entire homepage was about hospital and healthcare provider research and solutions. Today, too many companies ignore the opportunity to use data to create a more relevant first visit to their site.

Reachforce 100

Reachforce B2B Marketing DemandBase Planning 100