LeadSloth

MARCH 22, 2009

The company in question has used a comprehensive marketing automation system for about 2 years. In the early days it was used to sift through hundreds of new B2B leads per day to identify the valuable leads. the split between Leads and Contacts), but many 3rd party tools are addressing these weaknesses. Smart or foolish?

Marketing Automation Services 100

Marketing Automation Services LEADSExplorer netFactor Leadlander 100

WebMarketCentral

MARCH 3, 2009

Marketing automation software vendor Marketo today announced the launch of its Marketo Lead Management 3.0 additional profile is requested as a prospect moves through an interactive process); Native integration with Salesforce.com ; Web visitor profiling; and Automated duplicate lead removal. software suite.

Enterprise Management 20

Enterprise Management Marketo Marketing Management LEADSExplorer 20

Online Marketing Institute

JULY 31, 2009

As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40