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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series. Once you get your content marketing strategy going, it’s that positive snowball effect in action. Your brand presence gets bigger and more impactful. Increase in website traffic. More leads.

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

In a world where attention spans are getting shorter, and users are being bombarded with more static content and opt-in forms, it’s becoming harder for marketing teams to cut through the noise. Bottom line: it’s a numbers game. And, in this case, “more isn’t merrier”. The insights were eye-opening (and impressive) to say the least.