Remove CMO Remove Intent Signal Remove Purchase Remove Website Personalization
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Content + Intent Data: B2B Content That’s Relevant at the Right Time

Content4Demand

Most immediately, these insights should be applied for website personalization, targeted nurture and sales outreach. From intent-triggered nurture and display advertising to sponsored social content, sales outreach content and follow-up activity. This doesn’t have to stop at the initial sale.

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Who’s Who in the Intent Data Business?

Aberdeen

An early player in ABM, particularly in the form of website personalization, Demandbase offers a set of ABM solutions. This includes a targeting solution , an engagement / personalization solution, and a conversion solution. ” Leadspace also partners with Bombora for their intent data. Demandbase. EverString.

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Can Intent Data Hyper-personalize Your 4.5B Homepages?

Aberdeen

If rich data, courtesy of third-party APIs and lead-scoring mechanisms, can revolutionize the B2B homepage, then using buyer intent data, replete with qualified contextual information, means your 4.5 Why wouldn’t you inform your dynamic, personalized homepage with performance-enhancing, qualified buyer intent data?

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Hyper-personalize The Customer Experience with Intent Data

Aberdeen

If rich data, courtesy of third-party APIs and lead-scoring mechanisms, can revolutionize the B2B homepage, then using buyer intent data, replete with qualified contextual information, means your 4.5 Hyper-personalization with Buyer Intent Data. Do you know which specific companies are currently in-market to buy your product?