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Why a Sales-Driven Marketing Strategy Won’t Work for Your HealthTech SaaS Company

Golden Spiral

The average tenure for a CMO has fallen further, to just 40 months , the shortest in the C-Suite. Since the beginning of COVID, sales within tech companies has experienced massive attrition with an average tenure for all sales professionals at 21 months. The Changing Role of the CMO. The Data-Driven CMO.

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SaaS Marketing Plan: How to Create Your Own

accelerate agency

Skip ahead, if you like: What is a SaaS marketing plan? Why is a marketing plan important for SaaS businesses? SaaS marketing plan vs SaaS marketing strategy Marketing planning for SaaS companies: how to do it? A SaaS marketing strategy is owned by your CMO, and the plan is owned by a marketing manager.

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SaaS Marketing Plan: How to Create Your Own

accelerate agency

Skip ahead, if you like: What is a SaaS marketing plan? Why is a marketing plan important for SaaS businesses? SaaS marketing plan vs SaaS marketing strategy Marketing planning for SaaS companies: how to do it? A SaaS marketing strategy is owned by your CMO, and the plan is owned by a marketing manager.

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SaaS Marketing Plan: How to Create Your Own

accelerate agency

Skip ahead, if you like: What is a SaaS marketing plan? Why is a marketing plan important for SaaS businesses? SaaS marketing plan vs SaaS marketing strategy Marketing planning for SaaS companies: how to do it? A SaaS marketing strategy is owned by your CMO, and the plan is owned by a marketing manager.

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How To Make Big Demand Gen Bets That Beat the House (and Deliver ROI)

Metadata

As efficiency takes center stage, companies are shifting from a grow-at-all-costs mindset to one that involves growth with…very few resources. Get your story straight with leadership Most chief marketing officers (CMO) don’t last long. Instead, focus on what you can measure and optimize—think paid social and search.

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24 Best SaaS marketing agencies for 2023

accelerate agency

The rise of remote working has led to a huge increase in SaaS (Software as a Service) adoption, with the global SaaS market estimated to reach a value of $195 billion during 2023. In an increasingly crowded market, you need to make sure your SaaS company stands out.

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The 24 Best SaaS marketing agencies for 2023

accelerate agency

The rise of remote working has led to a huge increase in SaaS (Software as a Service) adoption, with the global SaaS market estimated to reach a value of $195 billion during 2023. In an increasingly crowded market, you need to make sure your SaaS company stands out.