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What is email marketing and how are platforms helping brands succeed?

Martech

Agencies in marketing, PR and advertising see a return of $42 for every $1 they spend on email, and businesses in retail, e-commerce and consumer goods are rewarded with $45 in revenue for each dollar spent. Everything you need to know about email marketing deliverability that your customers want and that inboxes won’t block.

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How to Master Startup Marketing: Experts Share Their Secrets

Vidyard

You have to set up things for deliverability, configure the right authentication ( SPF, DKIM, TLS, DMARC) , monitor performance, avoid spam traps, keep your lists clean, and optimize your email templates.” Test, test, test: A/B test your email content on a regular basis to see what yields the best open and clickthrough rates.

Startups 148
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How to Master Startup Marketing: Experts Share Their Secrets

Vidyard

You have to set up things for deliverability, configure the right authentication ( SPF, DKIM, TLS, DMARC) , monitor performance, avoid spam traps, keep your lists clean, and optimize your email templates.” Test, test, test: A/B test your email content on a regular basis to see what yields the best open and clickthrough rates.