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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Those case studies are very valuable for Flock Freight, but on social, talking about ourselves all the time doesn’t resonate. How can social teams and marketing leaders make a case for bigger risks? View this post on Instagram A post shared by Flock Freight (@flock) But let’s be honest, that’s a lot of ‘us’ talking about ‘us.’

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23 Outstanding Social Media Marketing Guides

Webbiquity

Yet as buyers make increasing use of social media to evaluate the offerings of and engage with vendors, expectations will inevitably increase. She notes however that results vary between men and women, B2C vs. B2B audiences, and sometimes even significantly between different studies. ” What to measure: ROI or KPIs?

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Sales Pipeline Radio, Episode 122: Q&A with Dave Gerhardt @davegerhardt

Heinz Marketing

I’ve heard it described as P2P, people to people. Talk a little bit about the shift you’re seeing in how people are engaging, especially with younger generations coming into companies and really changing the communication habits, not just inside companies, but between companies and their vendors. It’s everybody.