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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Demonstrating the value of any marketing campaign is challenging. In fact, 43% of companies list it as the biggest marketing challenge: . . According to a 2017 study , the marketing technology landscape grew 40% last year to a total of 5,381 different solutions. The Top 10 B2B Marketing Metrics to Measure in 2018. .

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Top 10 Landing Page Creation Tools for 2020

Martech Advisor

Marketers use digital advertising, email marketing, and SEO techniques to drive traffic to the landing pages where users finally convert. To connect with the audience at the right stage of the buyer’s journey, marketers run highly targeted campaigns. Learn More: Top 20 Content Marketing Strategies for Your 2020 Plan.