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How Customer Experience Management (CXM) will become Smarter in 2020

Valasys

FEBRUARY 10, 2020

The marketers keeping pace with digital transformation will harness mountains of customer data from diverse platforms across the web, as well as from the physical channels & will put them to use for extracting valuable insights from data analysis & interpretation. According to Forrester , experience-led companies have 1.6x

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How to Optimize the Cost of B2B Marketing

Valasys

JULY 12, 2019

Embracing the digital transformation, the B2B industry has changed a lot over the course of the past five years. The modern B2B marketing realm requires sales & marketing teams to be highly coordinated, not just on digitized platforms, but also in person.

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