Marketing Insider Group

JUNE 18, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 18, 2010 3 Subscribe Need to Drive Leads?

Tactics 100

Tactics Paid Search Agency Demand Generation Agencies Leads 100

ANNUITAS

APRIL 26, 2011

In many cases there also will be other groups that will need to be involved, including IT, finance, third-party agencies, partner channels, etc. The best lead management initiatives include a collaborative effort among all groups that have any stake in the demand generation continuum. Lead Planning. Lead Routing.

Lead Management 100

Lead Management Work Management Marketing Management Lead Scoring 100

Marketing Insider Group

NOVEMBER 1, 2010

At the same time, you know that social media has changed the marketing landscape : shouting to prospects with endless email offers may produce leads but you’re worried about the longer term implications to your market. So how do you incorporate social media into the marketing mix?

Marketing Mix 100

Marketing Mix Social Media Social Marketing Media 100

Marketing Insider Group

NOVEMBER 4, 2010

Anna loves working with the sales and client services teams at ion to increase conversions for companies like American Greetings, DHL and Bronto Software. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty.

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Marketing Insider Group

NOVEMBER 4, 2010

Anna loves working with the sales and client services teams at ion to increase conversions for companies like American Greetings, DHL and Bronto Software. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty.

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Adobe Experience Cloud Blog

OCTOBER 18, 2012

Some of the best practice processes that should be examined as a company moves up in marketing automation maturity include: Sales and Marketing Alignment. What defines a sales-ready lead? How does your lead qualification team prioritize their time? How will sales leads that don’t move forward get recycled?

Marketing Automation Services 48

Marketing Automation Services Marketing Automation ROI Automation 48