Buying Cycle, De-duplication and Marketing Automation Services

5 Reasons Why Marketing and Sales Technology Just Won’t Work

ANNUITAS

SEPTEMBER 7, 2010

These technologies included a marketing automation platform and a CRM system. Somewhere in the course of the conversation, one of the marketing folks in the room made the statement, “We have marketing automation, but it just doesn’t work.” The result? .

Work Management

Work Management Marketing Automation Services Marketing Management De-duplication

Marketing Attribution: 3 Approaches to Proving Content ROI

Content Standard

APRIL 22, 2015

If you’re using a marketing automation platform, there are several ways you can acquire information and attribute action to various marketing assets. When and how did marketing influence leads throughout the buying cycle? What stage of the buying cycle are they in? Duplicate leads.

Marketing Attribution

Marketing Attribution ROI De-duplication De-duping

B2B Marketing Zone

5 Reasons Why Marketing and Sales Technology Just Won’t Work

Marketing Attribution: 3 Approaches to Proving Content ROI

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