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Let Search Intent Lead the Way: 6 Intent Data Use Cases

DealSignal

Intent data for enhanced sales enablement 6. Ad hoc prospecting Conclusion Learn more about Intent Data Use Cases What is Intent Data? This finely granulated segmentation is essential for marketing and sales personalization, which matters now more than ever with the rise of digital consumers’ expectations.

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Let Search Intent Lead the Way: 5 Intent Data Use Cases

DealSignal

Having intent data is key to segmenting your audience, and really drilling down on those target niches that show the most interest in your product or services. This finely granulated segmentation is essential for marketing and sales personalization, which matters now more than ever with the rise of the digital consumers’ expectations.

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B2B Lead Generation

Inbox Insight

Lead generation isn’t just about generating leads; it’s about generating quality leads – an essential activity for B2B marketing and sales teams. It’s the process of identifying the ideal customers for your product or service, then attracting them to make a purchase. What are B2B leads?