Remove Buyer Personas Remove Classified Ads Remove Lead Nurturing Remove SWOT
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32 Resolutions to Prepare for Your 2012 B2B Lead Generation Program

NuSpark Consulting

Review your marketing budgets line item by line item, and review activities that are considered unnecessary spending or have not worked to support your brand or lead generation strategy, and remove/optimize those older approaches. Do a SWOT analysis. Start classifying your targets in detail. This is the basis of lead nurturing.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot

Go-to-Market Strategy Benefits As you develop a new product or service, it’s vital to start drawing a go-to-market strategy that’s customized to fit your budget and your buyer persona. Critics attribute the failure to Lisa’s misleading ads and high price, despite its low processing power. Understand your buyer’s journey.