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How to Leverage Intent Data to Drive More Business

NetLine

Today, it takes a real-time, insider view into what prospects are truly interested in to properly drive leads. Fortunately, intent data has become a mainstay among business analytics to do just that. Follow these eight steps to gather, analyze, and apply buyer intent data that accelerates your sales cycle.

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Asked and Answered: Which Opportunity Scoring Model is Better & Why

Vision Edge Marketing

However, the emergence of buyer intent (BI) data has introduced a new analytical method that focuses on understanding the intent and behavior of potential customers. CON s : Data complexity : Analyzing and interpreting buyer intent data can be complex, requiring the use of advanced analytics and data processing techniques.

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What is Intent Data? The Predictive Sales Trifecta

DiscoverOrg

Attendance of webinars. When buyers have pain points, they visit websites, read articles, download ebooks and whitepapers … and generally rack up a lot of digital footprints as they consume content across the internet. The trifecta: Fit + Opportunity + Intent data. Website visits. Product reviews. Views of infographics.

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What is Intent Data? The Predictive Sales Trifecta

DiscoverOrg

Attendance of webinars. When buyers have pain points, they visit websites, read articles, download ebooks and whitepapers … and generally rack up a lot of digital footprints as they consume content across the internet. The trifecta: Fit + Opportunity + Intent data. Website visits. Product reviews. Views of infographics.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Intent data Intent data is information generated by aggregating intent signals (see below) that enables B2B marketing teams to use intent monitoring (see below) in identifying organizations with a demonstrated interest in their products and services.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Intent data Intent data is information generated by aggregating intent signals (see below) that enables B2B marketing teams to use intent monitoring (see below) in identifying organizations with a demonstrated interest in their products and services.