Business Brainz

JULY 11, 2021

With the help of insight, marketers can create industry-specific contents that are relevant at every stage of the buying process. According to a joint study by Marketo and ReachForce, when sales and marketing are aligned, they become 67 per cent better at closing deals. Why Insight is elemental for Account-Based Marketing (ABM)?

Account Based Marketing 52

Account Based Marketing ABM Budget Programs Ideal Customer Profiles 52

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Click here to download! Product overview.

Marketo 126

Marketo Marketing Automation Services Enterprise Management Marketing Management 126

Online Marketing Institute

JULY 31, 2009

2) Database services – powerhouses like Dun&Bradstreet, Harte-Hanks, Acxiom, Equifax, infoUSA, and Merkle dominate this category , but B2B marketers tend to think of them more as list generators than providers of a broad spectrum of strategic data management to direct mail execution.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Martech

FEBRUARY 25, 2022

They also integrate seamlessly with many third-party CRM and other point solutions to offer extended capabilities. Platform vendors offer extensive training programs, online communities and strategic consulting services to encourage more comprehensive platform use and create a higher return on marketing automation investments.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120