6 Practical Account-Based Marketing (ABM) Strategies for Small Businesses
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MARCH 15, 2017
For example, if your small business is a web design company, you can analyze each target account’s website and create a brief report about flaws in the website that could be affecting their conversion rates. That is why staying relevant and contextual is the key to making ABM work. Build a List of Role-Based Contacts. Wrapping Up.
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