B2B Lead Generation Blog: Word of Mouth Marketing relies on reputation not branding
markempa
MARCH 30, 2005
FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! So if you want to build a WOM marketing program, you must look at your reputation first - not your brand. They have it wrong. They have it wrong.
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