How to Qualify a Lead: The Battle-Tested B2B Framework
SnapApp
MAY 29, 2018
According to OpenView Partners, the fastest growing companies can attribute 51% of annual revenue to inside sales efforts, compared to just 16% from self-service: ( Source ). For a lead to qualify as a prospect, you must have proof they at least have a need for your product or service. That’s a grim success rate of between 0.2%
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