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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

How do you build your library of relevant lead nurturing content? Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. You might also find value in my recent webinar on lead nurturing relevant. What can you send via email?

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Best of 2008: Social Media Optimization, Part 1

WebMarketCentral

5 More Business Social Media Sites You May Not Know About by The Caffeinated Blog In this follow-up to her original post on 5 Business Social Media Sites You May Not Know About , Kari Rippetoe reviews five more business-oriented social media sites including wiki site Smallbusiness.com and local business site Briz.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

3 items that should be in your 2010 email budget by BtoB Magazine. The key is to optimize the relevance and value of the incentive offered while minimizing friction (your target audience’s concerns about subscribing). by BtoB Magazine. Email Marketing Tips and Tactics. How can marketers craft email subject lines that work?

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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

Social Media Affecting BtoB Buying Behavior by The Proactive Report. Michael Cohn supplies an excellent list of “useful and effective tools that will help you create a buzz for your business,&# from social networks and photo-sharing sites to wikis and review sites.