Hinge Marketing

DECEMBER 31, 2015

In fact, our research shows that firms that generate at least 60% of their leads online grow 4x faster and are 2x as profitable as their competition that doesn’t put emphasis on online lead generation. Impact of Online Lead Generation on Growth and Profitability.

Online Lead Generation 48

Online Lead Generation Lead Generation Marketing Websites Lead Scoring 48

Convince & Convert

SEPTEMBER 20, 2010

You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Linkedin Groups vs. Twitter.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Leading marketers in 2017 will strive to create a culture focused on delivering valuable content to their customers that translates into better marketing results. Influencer marketing.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62