Convince & Convert

JUNE 22, 2010

Social media is (or will be) for every company, because customers will eventually flat-out demand that you interact with them there (the same way they previously insisted on interaction via phone and email). The biggest obstacle is corporate culture. Would a company launch a major television campaign if the CEO had never watched TV?

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Hubspot

SEPTEMBER 17, 2018

What has changed is how important video has become on every platform and channel. For most videos, the more simple and raw it is, the more authentic the content seems … and that’s what really matters to your audience. What has 2018 seen? Brands need a video marketing strategy — this idea isn’t new. Why is this important?

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. What trends should B2B marketers be leveraging to break through the noise and create more compelling experiences for their audiences? Stand out by doing what others aren’t or won’t. Marketing automation.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Martech

FEBRUARY 25, 2022

They also integrate seamlessly with many third-party CRM and other point solutions to offer extended capabilities. Budgeting and planning leverage marketing, CRM and finance systems to measure, track and optimize marketing performance. Here is our list, which is organized alphabetically and not in any order of importance.

Marketing Automation Services 117

Marketing Automation Services Enterprise Management Work Management Marketing Management 117

Vidyard

SEPTEMBER 23, 2021

Onboard with an On-Demand Library 3.1.2 What Are Recruitment Videos? We have one goal and it’s this: To shatter the myth that video is difficult or expensive. You can build pipeline and attract audiences with the skills, scripts, and devices you already have, or can acquire on the cheap. This post is for everyone. Culture Videos 2.3

Video Marketing 65

Video Marketing Sales Management Product Enterprise Management 65