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Why the Blog Post Is the New Ad Unit

Hubspot

Social media was all the rage, and blogging was, well, old and worn out. Shortly thereafter, blogging saw a renewed resurgence when everyone began hyping the value of content creation which, of course, had already been around for hundreds of years in various incarnations. The Blog Post as the New Ad Unit.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

. “Data analytics are currently most commonly used by B2B marketing leaders to measure and report marketing’s performance (64%), as well as to justify (55%) and allocate (52%) the marketing budget. Analytics are least commonly used to fine-tune the marketing mix (14%).” 4 B2B Marketing Stats.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

B2B Marketing Insider ). The average CTR for banners is 0.01 Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. B2B Social Media Marketing Stats and Facts. Two-thirds planned to increase digital marketing spending.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

B2B Marketing Insider ). The average CTR for banners is 0.01 Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. B2B Social Media Marketing Stats and Facts. Two-thirds planned to increase digital marketing spending.