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Why you should consider centralizing your search keyword lists

Biznology

Every major function in marketing and communications needs keyword intelligence to do their jobs: Market researchers need the right keywords to listen to the whole conversation and find the most influential voices in it. Brand marketers need the right keywords to do a better job naming products and writing messaging guides.

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Our friends at Janrain , all kinds of interesting social signing and social media database marketing. ” Or if it was some community manager that said, “Oh, holy crap, Peter Shankman just tweeted us,” or, if it was someone in marketing or PR that happened to latch on the opportunity.