Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. The disruptions to the events are huge and present a major challenge. And very open communication.

Enterprise Management 91

Enterprise Management Work Management Account Based Marketing Marketing Management 91

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. The disruptions to the events are huge and present a major challenge. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. The disruptions to the events are huge and present a major challenge. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. The disruptions to the events are huge and present a major challenge. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. The disruptions to the events are huge and present a major challenge. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Marketing Insider Group

JULY 1, 2020

They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. What channels will resonate the most, for example, what presentation format will work? Take Demandbase for example.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362