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Do you really know your B2B customers?

MLT Creative

During the recent Photoshop World in Orlando, I was selected to be part of a small focus group of alumni members for a discussion about their membership publication, Photoshop User. I sent back my responses and, in a few days, was notified that I had been selected for the focus group. A little effort goes a long way.

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

I’ve been focusing on how the buyer experience and the sales. Email Marketing: Improve deliverability by deleting subscribers? Email Marketing: Improve deliverability by deleting subscribers? " Jon Miller, Marketo Learn More Recent Comments Kirk Taylor : That’s great advice for anyone writing a blog.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

Inbound marketing consists of three parts: get found (draw people in), convert (visitors to leads/customers) and analyze (to see what's working and what's not). Because what you had was you had this magical wishing well and you threw coins into the magical wishing well and leads and prospects and customers emerged magically somehow.