B to B Blogger Disintermediation Lead Scoring 
The ROI Guy
DECEMBER 6, 2010
Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
B2B Marketing Zone Posts
OCTOBER 5, 2010
And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Klout scores. But is also can be used to generate leads for your business. Blogger Relations. Continue reading.
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