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10 Crucial Email Marketing Mistakes (With Tips to Avoid Them)

SendX

“Email marketing is dead!” That’s what some marketers would say. The pace of technology’s innovation as well as the number of resources that are available to marketers today is extraordinary. However, if there’s just one category that continues to perform really well, year after year, it’s email marketing.

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How to Build a Marketing Automation Strategy That Works

LeadSquared

How then, do you ensure, that you are responding to these customers with the right message at the right time; how do you build an effective marketing automation strategy ? 7 Elements of a powerful marketing automation strategy. Understand that marketing automation is a continuous process. open rate on average.

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24 Optin Ideas to Supercharge Your Email List

Optinmonster

This is why email marketing often has the highest ROI of all digital marketing strategies. You can then send an email autoresponder series or regularly scheduled email campaigns to help subscribers know, like, and trust you enough to buy. Your email list allows you to build a relationship with customers over time.