Remove operations
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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

These following features roll into 5 categories: Email Marketing and Online Marketing, Lead Management, Reporting and Analytics, Social Media, and Integrations. Email Management: Automation for segmentation, A/B testing, scheduling, and auto-responders is key. Lead Management Features. The data model should be consistent.

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Email Tracking & Engagement

GreenRope

GreenRope integrates sales functionality, marketing automation, and operations into one, customizable platform. It can be a once off email or a series of emails through a drip campaign, journey, or lead nurturing series. That's how GreenRope came to be. Campaign Level Tracking.