Remove Auto Responder Remove Landing Pages Remove Lead Management Remove Process
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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Ideally, your team would define this process once, perform maintenance checkups, track the provided analytics, and take action on those insights. Tools like landing pages and segmentation can help you to build leads and drive interest to new visitors. Consider opt-in, unsubscribe, and bounce processing.

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How to Tackle Your 5 Toughest Email Marketing Challenges

Hubspot

For instance, they might like to see the possible relationships between landing pages and emails or track the sales process of an email conversion. If you have a really serious problem with deliverability, you might want to redefine your opt-in process to prevent invalid emails from getting on your list.

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What is Marketing Automation? (Part I)

GreenRope

The many components of marketing automation: Lead Generation: Websites. Landing pages. Lead Management: Auto-responders. Lead scoring. Lead nurturing. This sounds great, doesn’t it? PPC (Pay per Click). Social Media marketing. Direct Mail. Field Sales. Print Advertising.

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What is Marketing Automation? (Part I)

GreenRope

The many components of marketing automation: Lead Generation: Websites. Landing pages. Lead Management: Auto-responders. Lead scoring. Lead nurturing. This sounds great, doesn’t it? PPC (Pay per Click). Social Media marketing. Direct Mail. Field Sales. Print Advertising.

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What is Marketing Automation? (Part I)

GreenRope

The many components of marketing automation: Lead Generation: Websites. Landing pages. Lead Management: Auto-responders. Lead scoring. Lead nurturing. This sounds great, doesn’t it? PPC (Pay per Click). Social Media marketing. Direct Mail. Field Sales. Print Advertising.

article thumbnail

What is Marketing Automation? (Part I)

GreenRope

The many components of marketing automation: Lead Generation: Websites. Landing pages. Lead Management: Auto-responders. Lead scoring. Lead nurturing. This sounds great, doesn’t it? PPC (Pay per Click). Social Media marketing. Direct Mail. Field Sales. Print Advertising.

article thumbnail

What is Marketing Automation? (Part I)

GreenRope

The many components of marketing automation: Lead Generation: Websites. Landing pages. Lead Management: Auto-responders. Lead scoring. Lead nurturing. This sounds great, doesn’t it? PPC (Pay per Click). Social Media marketing. Direct Mail. Field Sales. Print Advertising.