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Can you do top-of-funnel marketing automation without CRM?

Biznology

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Fortunately for SMB marketers, CRM is becoming main stream.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? Automated marketing began with the “email”.

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Putting the R back in CRM

GreenRope

Brown uses the examples of Amazon and Patagonia. Relationship marketing. There is a new term in marketing and it’s power lies in relationships. An integrated platform with both CRM and marketing automation offers the perfect foundation for relationship building. Automation and segmentation.

CRM 40
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Putting the R back in CRM

GreenRope

Brown uses the examples of Amazon and Patagonia. Relationship marketing. There is a new term in marketing and it’s power lies in relationships. An integrated platform with both CRM and marketing automation offers the perfect foundation for relationship building. Automation and segmentation.

CRM 40
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Putting the R back in CRM

GreenRope

Brown uses the examples of Amazon and Patagonia. Relationship marketing. There is a new term in marketing and it’s power lies in relationships. An integrated platform with both CRM and marketing automation offers the perfect foundation for relationship building. Automation and segmentation.

CRM 40
article thumbnail

Putting the R back in CRM

GreenRope

Brown uses the examples of Amazon and Patagonia. Relationship marketing. There is a new term in marketing and it’s power lies in relationships. An integrated platform with both CRM and marketing automation offers the perfect foundation for relationship building. Automation and segmentation.

CRM 40
article thumbnail

Putting the R back in CRM

GreenRope

Brown uses the examples of Amazon and Patagonia. Relationship marketing. There is a new term in marketing and it’s power lies in relationships. An integrated platform with both CRM and marketing automation offers the perfect foundation for relationship building. Automation and segmentation.

CRM 40