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Can you do top-of-funnel marketing automation without CRM?

Biznology

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Fortunately for SMB marketers, CRM is becoming main stream.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? What are the most important marketing automation features?

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The 24 Best Email Marketing Tools

Webbiquity

form of digital marketing, there’s no shortage of marketing technology innovation in this area. Email marketers are challenged not only to make their messages stand out in that deluge, but also to provide relevant, actionable information to targeted recipients. Google Review Count: 446. 2) FollowUpThen.