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Key Things You Need to Know About Email Marketing Software

Webbiquity

If you’re not already using a marketing automation system, what will make you consider investing in email marketing automation tools ? Email is your direct line to customers to nurture their loyalty, interest, and ongoing business. Auto-responders. CRM integration. Continuous improvement.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. An automated system allows experienced marketing teams to deliver new customers without increasing employee requisites. Email Management: Automation for segmentation, A/B testing, scheduling, and auto-responders is key.

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Email Tracking & Engagement

GreenRope

Email continues to be at the core of any successful business marketing strategy. Analyzing your email metrics helps identify high value contacts, filters out unresponsive leads, and helps clean up your database to improve your overall strategy. That being said, email marketing remains at the core of the GreenRope system.