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Key Things You Need to Know About Email Marketing Software

Webbiquity

If you’re not already using a marketing automation system, what will make you consider investing in email marketing automation tools ? Since campaigns run using email marketing software are completely measurable, you can quickly evaluate the performance of different campaigns. Auto-responders. CRM integration.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

sales enablement: systems to share marketing information with sales ( Genius , SalesFusion , LeadFormix , RightOn Interactive , Optify) distributed marketing: systems shared between central marketing organizations and local branches, dealers, distributors, sales agents, etc. I guess I should send them a t-shirt or something.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. An automated system allows experienced marketing teams to deliver new customers without increasing employee requisites. Email Management: Automation for segmentation, A/B testing, scheduling, and auto-responders is key.

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Email Tracking & Engagement

GreenRope

Before evolving into the complete CRM GreenRope is today, we were an email focused marketing platform called CoolerEmail. That being said, email marketing remains at the core of the GreenRope system. Conversions (Sent when contacts complete a conversion). Personal Emails (Sent as personal emails from within the CRM).