Remove Astroturfing Remove PR Remove Public Relations Remove Trust Marketing
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Online Reputation Management: Using SEO to Defend Your Online Brand & Reputation

seo.co

Astroturfing – Or The Art of Masquerading. + Trust and authority. Which one do you think the average customer is going to trust more? Furthermore, three out of four customers say positive reviews make them more likely to trust a local business. Table of Contents. + The Importance of a Brand’s Online Reputation.

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Best practices for social media shilling

Biznology

A venerable tradition in public relations is the grass-roots campaign. You don’t have to be in PR to know what this is and how effective it can be when done right. But when we started shifting PR online, we started shifting other things, too. Well, from 2003-2006 I was in the astroturfing business.

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I was a teenage Russian troll OG

Biznology

I sat in an open-plan room occupying a former newsroom, spending all my days under cover, marketing on behalf of Sci-Fi Channel (now SyFy), Buena Vista (now Disney), TomTom, Paramount Pictures, Coca-Cola, McDonalds, Disney, Reebok, EA, RCA, and NBC. What we did was called word of mouth marketing. And that was just me, from 2002-2006.