Article Gartner Linkedin WOMM 
Valasys
JANUARY 17, 2020
According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. & content reflecting on positive word-of-mouth-marketing (WOMM).
Valasys
JULY 25, 2019
Word of Mouth Marketing (WOMM) is beneficial for both the retention of existing customers as well as for the acquisition of new customers. Focus on Influencer Marketing : Connecting with influencers within a specific niche or those with a relevant follower base is always a good idea.
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