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Oh, the Places They’ll Go: Planning for the Customer Journey

Allocadia

If you’re a data-driven marketer, it means that every choice you make about where, when, and how to allocate your marketing budget is backed by hard evidence of performance and impact. In the fall, we announced new dashboards with key analytics into marketing performance. You can’t manage what you don’t measure.”.

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Oh, the Places They’ll Go: Planning for the Customer Journey

Allocadia

If you’re a data-driven marketer, it means that every choice you make about where, when, and how to allocate your marketing budget is backed by hard evidence of performance and impact. In the fall, we announced new dashboards with key analytics into marketing performance. You can’t manage what you don’t measure.”.

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Marketo’s Greatest Blog Hits of 2011

Adobe Experience Cloud Blog

The Cloud Must Go On – How to Catalyze a PR win into Revenue with Marketing – See how salesforce.com used social media as part of a multi-channel marketing campaign to turn a bad situation into success. Here are our top 4 posts from 2011 talking the talk and walking the walk to help you light up your revenue.

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