Customer Experience Matrix

JULY 3, 2013

It is clearly “all-in-one” sales and marketing software for very small business, combining marketing automation, CRM, and ecommerce along the lines of Infusionsoft and Ontraport (formerly OfficeAutoPilot). Members can share discussion forums and Wikis and be assigned rights such as access to specified information about each other.

Small Business Marketing 120

Small Business Marketing Marketing Automation Services Communities Lead Ranking 120

Online Marketing Institute

JULY 31, 2009

I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Lenny's Newsletter

AUGUST 8, 2023

He realized that essentially all of the knowledge about what was working and not working was hidden inside people’s heads: ‘The CRM was showing me stuff, but it wasn’t anything meaningful. And through that, we realized that we should double down on docs and wiki. focused around just docs and wikis.

Startups 52

Startups Work Management CPO Enterprise Management 52

Customer Experience Matrix

JULY 28, 2009

Summary: Entiera is a sophisticated consumer marketing automation system, offered as a service and at a lower price than conventional competitors. But consumer marketing automation systems generally have more advanced database, segmentation, planning, project management and analytics. Back to Entiera.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120