Valasys

FEBRUARY 10, 2020

The marketers keeping pace with digital transformation will harness mountains of customer data from diverse platforms across the web, as well as from the physical channels & will put them to use for extracting valuable insights from data analysis & interpretation. Why Customer Experience Management is Important.

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Valasys

JULY 12, 2019

Analysis such as statistical PERT (Project Evaluation & Review Technic), can help the marketers in simplifying pathways & optimizing the cost for the completion of their projects. . Introspection of all the omnichannel endeavors on the “seven-question” parameter may help in optimizing the cost of these endeavors.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

AUGUST 6, 2019

Machine Learning Algorithms (ML) such as k-means clustering help in pattern analysis of data generated over a while, for helping organizations make data-driven business decisions, as well as help in the intent-based targeting of the prospects in real-time. This is where positive Word-of-Mouth Marketing steps in.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45