Amazon, CPL, Eye-Tracking and Lead Gen

LinkedIn Ads for Enterprise B2B SaaS: The Only Guide You’ll Need

Single Grain

NOVEMBER 17, 2020

You’ll need to have the LinkedIn Insight Tag added to any page on your website that you want to track. Simple “If-Then” Lead-Gen Form Ad. But if you’re struggling to pull the highest value data points out from the noise, I recommend keeping an eye on three specific metrics to start: Click-through rate. Cost per lead.

Enterprise Management

Enterprise Management Cost per Lead Paid Search Agency Paid Content

How to Prepare Yourself for the Post-Cookie World

NetLine

AUGUST 9, 2023

Look on the bright side: At least it’s not more than the 97% of all lead gen spend that’s wasted.) Over the years, cookies, particularly third-party ones, have raised privacy concerns due to their ability to track users’ activities across different websites. to keep an eye on product metrics. And about the Internet?

Marketing Attribution

Marketing Attribution Marketing Analytics Tools Marketing AI Digital Asset Management

B2B Marketing Zone

LinkedIn Ads for Enterprise B2B SaaS: The Only Guide You’ll Need

How to Prepare Yourself for the Post-Cookie World

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