testimonials Allocation CRM ROI Stats 
Sprout Social
JANUARY 30, 2020
Heck, simply looking up “CRM” on the software review platform Capterra returns 770 results as of writing this. When you’re juggling multiple marketing channels, it’s crucial to allocate your resources and keep a close eye on messages and notifications. For example, Optinmonster promotes a variety of testimonials on-site.
Marketing Insider Group
DECEMBER 8, 2020
There are many free lead generation tactics out there, but few will help you maximize your ROI. Unbounce’s gated content stats reveal more campaigns with conversion rates that fall between 19-45%. If your website doesn’t have a testimonials page or a reviews feature, it could be hurting your chances to get contacted.
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