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14 SEO Mistakes to Avoid During a Website Redesign

SmartBug Media

Types of benchmarks include: Time spent on site, overall visits, and average banner click-through rates: These are of particular concern to B2B publishers who monetize based on ad revenue. Mistake #3: Choosing the Wrong CMS and Hosting Provider. More obscure CMSes are likely to have limited documentation or costly customer support.

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How to create a B2B content marketing strategy

Scoop.it

Businesses utilize blogs, eBooks, case studies, market research, videos, podcasts , and other types of content to attract, engage, and convert visitors to their websites. What do we mean by B2B content marketing strategy? These are just a few of the most typical mistakes made by B2B content creators! What is content marketing?

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. For example, Google and Oracle are primarily B2B companies. An adjective used to describe companies that sell directly to consumers. 19) Content Management System (CMS). 5) B2C (Business-to-Consumer).