Engagement is Everything: Our Takeaways from Marketing Nation 2015
Vidyard
APRIL 17, 2015
Engagement is Everything Engagement has always been a trendy buzzword in marketing, but Marketo CEO Phil Fernandez set the tone for Summit 2015 by saying bluntly “Mass advertising is dead. ” Mass advertising is dead. We need to let the data do the driving.” Channels are dead.
51 
Let's personalize your content