Remove Advertising Benchmark Remove Domain Remove Lead Gen Remove SWOT
article thumbnail

Blogging Benchmaks: In Search of the Missing Metrics

B2B Marketing Savvy

Impressions, click-thrus, awareness, brand -buildihjng, lead gen, incentive direct sales, et al. But if you are a blogger (or a wanna be blogger), what are your benchmarks for progress… for success? Tracking this, establishing internal benchmarks seems useful to consider. You can help. Email me direct.

article thumbnail

Complete Guide to B2B Marketing

Directive Agency

Interests: Data, Benchmarks, Competitors, MQLs. Type 3: Lead Gen Content. Content as a lead generation asset is an essential part of your sales funnel for B2B. Most traditionally, lead generation assets are grouped as: White Papers. Benchmark Study of B2B Site Speed Across 1,000 Sites. SWOT Analysis.