Valasys

SEPTEMBER 27, 2019

Marketers need to define the customer experience indexes for their brands so that they can evaluate the standards of their customer experience quality & can also competitively benchmark them. This includes performing SWOT analysis & introspecting how customers’ journeys evolve over a while.

Enterprise Management 49

Enterprise Management Marketing Management Marketing AI B2B Marketing 49

Valasys

AUGUST 6, 2019

Furthermore, competition is fierce & competitive benchmarking makes one realize that one might not have mastered all the skills required for survival in the master place. Establishes brand equity & a brand resonance which differentiates the brands from their competitors. Isn’t B2B marketing tough? Well, it is.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Directive Agency

MAY 9, 2017

Now it’s time to document the firmographics of your target market and build personas and psychographics of your audience for the entire organization. Interests: Data, Benchmarks, Competitors, MQLs. Benchmark Study of B2B Site Speed Across 1,000 Sites. SWOT Analysis. Part 2: Understanding Your Audience. Competitors.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85