Most Exciting Marketing Technologies to Adopt in 2017
Leadspace
JANUARY 4, 2017
DMP becomes mainstream, and not just for ad buying. Why did Oracle, Adobe, Salesforce.com, Neustar, Neilsen all pay top dollar the last few years to acquire leading DMP technology companies? Big Data” continues to be an amorphous, generic, catch-all phrase as applied to Marketing and Advertising.
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