Adsense Linkedin Long Tail Marketing PPC 
Webbiquity
NOVEMBER 5, 2019
Many B2B marketers still consider social media marketing primarily a strategy for B2C companies, with the exception of LinkedIn and, to a lesser extent, Twitter. For most B2B companies, potential customers use the following: LinkedIn. Many B2B companies use Facebook to supplement customer service and pay-per-click (PPC) advertising.
Martech Advisor
JANUARY 7, 2020
Facebook, Instagram, YouTube, LinkedIn, Twitter, Snapchat, and Pinterest are the top-performing channels for paid social ads. These include Pay-Per-Click (PPC) and Pay Per Impression (PPI) ads. PPC are those ads that appear on a publisher’s/media owner’s site but the advertiser is charged only when a user clicks on it.
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