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What B2B Advertisers Need to Know About Google Display Network

KoMarketing Associates

Many times these advertisers had no idea that a portion of their budget (in some cases almost all of it) was being funneled into display-based advertising and were shocked to see some of the locations their ads were being shown. Only 5% of sites are removed per year and like nearly everything Google does, it’s an automated process.

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How to Live Stream Successfully: A Preparation Checklist for Marketers

Hubspot

Knowing your target audience will determine a few pieces of the planning process. Conley says that, generally, this type of live stream is embedded on a thank-you page behind a landing page form. But fear not -- if you use the HubSpot COS , all you’ll need is the link, and the system will generate the embed code for you.